During the 2nd Quarter of 2012, Apple and Android tablets shared equally in leading total global shipments. That was 2012. In the 2nd Quarter of 2013, Apple tablet sales slipped from 17% to 14.6%. Meanwhile, Android tablet sales rose from 18.5% to 34.6%. Does this spell the end for Apple’s ability to compete in the tablet marketplace? No, not really. However, this does mean that Apple’s marketing team needs a new strategy.
Android’s steady progress is a result of building partnerships with the likes of Samsung, Amazon, Google and other tablet manufacturers. This allows for new Android tablets to be released into the market every quarter. Unfortunately for Apple, keeping pace with this type of productivity might not be possible. Thus, with the release of Android Studio 0.2.0, Android tablets are definitely a device to focus on for your business’s marketing strategy.
Here is a list of the top Android tablets in 2013 where your audience could find you:
- Nexus 7.2
- Sony Xperia Tablet Z
- ASUS Eee Pad Transformer Prime
- Samsung Galaxy Note 8.0
- Amazon Kindle HD
Mystic Media can develop great Android Apps and mobile sites that are Android compatible to help you tap into this growing market. Click here to learn more about our Android Development Services.