Traditionally, people listened to the radio either at home or in the car. Now, the emergence of online radio streaming has created a whole new listening environment. More and more people are plugging in their earbuds and streaming radio at work and at the gym. This new pathway for advertisers enables them to target consumers at higher rates and more effectively.
Brands who have traditionally avoided audio-based advertisements are witnessing an exciting development. By tracking listening habits, you can uncover new insights into who your costumers are and what they like. Online radio streaming provides the opportunity to reach a larger targeted audience for both B2B and B2C brands.
Mystic Media knows how to reach these people “right where they live.” Contact us to learn more about what online radio streaming can do for your business.